Henderson Tourist Commission Branding, Marketing & Graphic Design
The Henderson Tourist Commission embarked upon a new branding initiative to better create placemaking brand guidelines to set them apart as a Kentucky destination. Brand guidelines consisted of revamping street sign navigation, street pole banners, local government re-branding, creating a new downloadable and printed Travel Guide and Newcomer Guide for tourists and people looking to relocate to Henderson. Gift shop merchandise and marketing efforts also took on the new, “Discover Your Nature” brand theme.
Travel Guide Graphic Design


